activities · 18
what they do
direct service · 11
- Host and manage the American Advertising Awards (ADDY Awards) program Industry Awards & Expos ManagementOversees the annual ADDY® Awards competition, including managing digital submissions, notifying entrants of results by mid-February, facilitating duplicate award orders, and hosting the gala event in Phoenix. The program is described as the world's largest advertising competition.
- Host the American Advertising Awards (ADDY® Awards) Industry Awards & Expos ManagementAAF Metro Phoenix organizes and hosts the annual American Advertising Awards (ADDY® Awards) competition and gala, which is the world's largest advertising competition. This includes managing the entry process, facilitating digital submissions, notifying entrants of results, and organizing related events like the Media Preview and the awards gala.
- Hosts monthly networking events for the advertising community Professional Association Chapter ProgrammingOrganizes regular monthly networking events featuring food, guest speakers, and theme parties to support connection and engagement within the Phoenix advertising community.
- Manages and hosts the American Advertising Awards (ADDY Awards) Industry Awards & Expos ManagementOversees the full lifecycle of the ADDY Awards, the world's largest advertising competition, including managing digital submissions, notifying entrants of results by mid-February, hosting the annual gala (e.g., March 13, 2026, at RNDC Seventh & Union Building), and facilitating duplicate award orders.
- Member Recruitment and Engagement Professional Association Chapter ProgrammingAAF Metro Phoenix actively recruits, retains, and engages members within the advertising community.
- Organize regular networking and social events for the advertising community Professional Association Chapter ProgrammingHosts monthly networking events, theme parties, and an annual Ad Bowl event to support engagement and connection within the Phoenix advertising community.
- Plan and coordinate board-led events and activities Professional Association Chapter ProgrammingThe board meets monthly to plan and create events and activities that support the Phoenix advertising community.
- Produces the annual Ad Bowl eventOrganizes and hosts the annual Ad Bowl event as a signature program to engage the local advertising industry.
- Provide Networking and Community Events Professional Association Chapter ProgrammingThe organization hosts consistent monthly networking events and theme parties for the advertising community in Phoenix, featuring food, guest speakers, and opportunities for connection. They also organize an annual Ad Bowl event.
- Recruit and engage members of the advertising community Professional Association Chapter ProgrammingConducts ongoing efforts to recruit, retain, and engage members in the Phoenix advertising industry.
- Recruits and engages members of the advertising community Professional Association Chapter ProgrammingConducts ongoing efforts to recruit, retain, and engage members in the Phoenix advertising industry.
advocacy · 3
- Advocate for the Advertising Industry Legislative Monitoring & Advocacy for Industry ProfessionalsThe organization monitors local, state, and federal legislation affecting the advertising business, establishes relationships with legislators, and builds legislative awareness among its members. They also maintain a grassroots notification system for legislative issues and participate in District 12 conference calls.
- Advocate for the advertising industry through government relations Legislative Monitoring & Advocacy for Industry ProfessionalsMonitors local, state, and federal legislation affecting the advertising business, builds relationships with legislators, maintains a grassroots notification system, raises legislative awareness among members, and participates in regional advocacy calls.
- Advocates for the advertising industry through government relations Legislative Monitoring & Advocacy for Industry ProfessionalsMonitors local, state, and federal legislation affecting the advertising business, builds relationships with legislators, maintains a grassroots notification system, raises legislative awareness among members, and participates in District 12 conference calls.
capacity building · 4
- Offer Professional Development and Education Professional Association Chapter ProgrammingAAF Metro Phoenix provides monthly professional development opportunities and ongoing education for advertising and business professionals. They also develop activities to expand students' knowledge and confidence in advertising careers, aiming to sustain and improve the future of advertising and marketing in Phoenix.
- Provide professional development and educational programming Professional Association Chapter ProgrammingOffers monthly professional development opportunities and creates activities to expand students' knowledge and confidence in advertising careers, as well as providing ongoing education for advertising and business professionals in the Phoenix area.
- Provides professional development and educational programs Professional Association Chapter ProgrammingOffers monthly professional development opportunities and creates activities to expand students' knowledge and confidence in advertising careers, as well as provides ongoing education for advertising and business professionals in the Phoenix area.
- Support advertising industry standards and community initiatives Professional Association Chapter ProgrammingEngages members in advertising standards programs, college educational programs, and government relations to enhance the advertising industry in the Phoenix region.
strategies · 10
how they think
Theories of action extracted from this org's own source material. Click any to see the full field of orgs running the same approach.
- Elevate Phoenix’s profile as an advertising marketPositions Phoenix as a preferred market for top-tier advertising talent and high-quality creative work through sustained recognition and industry engagement efforts.
- Enhance member value through benefits and access member_benefitsOffers reduced entry fees for the American Advertising Awards as a membership benefit to incentivize participation and support professional engagement.
- Event-based community engagement event-based engagementUses recurring social, educational, and award events to strengthen professional networks, celebrate excellence, and increase industry engagement within the Phoenix advertising community.
- Event-based community engagement for industry networking community_networking_eventsUses recurring social, educational, and showcase events to build community, foster networking, and promote engagement among advertising professionals in the Phoenix area.
- Foster industry networking through recurring events community_networking_eventsUses recurring social, educational, and showcase events to build connections and strengthen community engagement among advertising professionals in Phoenix.
- Member benefits to incentivize participation and membership member_benefitsOffers discounted entry fees for the American Advertising Awards as a membership benefit to encourage participation and strengthen member engagement.
- Membership value through cost benefits member_benefitsEnhances membership value by offering discounted entry fees to the American Advertising Awards, incentivizing participation and retention.
- Peer benchmarking through awards competition awards_competitionProvides a competitive platform via the American Advertising Awards that enables professionals to evaluate their work against industry peers, fostering quality and recognition.
- Promote excellence through awards and recognition awards_competitionHosts the American Advertising Awards to recognize and celebrate high-quality advertising work, providing a platform for professionals to benchmark their work against peers and elevate industry standards.
- Recognition and celebration of advertising excellence through awards awards_competitionHosts recurring events and manages the American Advertising Awards to recognize, celebrate, and showcase excellence in advertising, fostering professional comparison and industry pride.
named programs · 4
what they call their work
ADDY Awards
Hosts the annual American Advertising Awards, a major regional competition recognizing creative excellence in advertising across professional and student categories.
Education / Scholarships
Supports student development and career readiness in advertising through educational programs, scholarships, and engagement with college chapters.
Government Affairs
Monitors and advocates on local, state, and federal legislation affecting the advertising industry and maintains relationships with policymakers.
Professional Development Programs
Offers monthly programs and events focused on professional growth, networking, and industry knowledge for advertising professionals.
relationships · 4
who they work with
- AAF National Network — Provides credentials for accessing the Judges Portal for the American Advertising Awards.
- AAF National Partner — Provides credentials for access to the Judges Portal for the American Advertising Awards.
- American Advertising Federation (AAF) Network — Proud member of the American Advertising Federation (AAF), which is headquartered in Washington, DC and is the "Unifying Voice for Advertising".
- American Advertising Federation (AAF) Network — Proud member of the American Advertising Federation (AAF), which is the "Unifying Voice for Advertising" with 140+ local clubs.