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ARIZONA CATTLE FEEDERS' ASSOCIATION

PHOENIX, AZ · EIN 860011150 · Form 990 · FY2021 · Small ($100K-$1M) · arizonabeef.org
revenue
$192K
expenses
$346K
net assets
$201K
employees
2
volunteers
9
filing since
2019
mission · from form 990

TO PROVIDE EDUCATION AND MARKETING INFORMATION TO CATTLEMEN.

profile · synthesized from sources

Arizona Beef Council promotes beef consumption and education among Arizona consumers and stakeholders. The organization focuses on reinforcing beef's role in a healthy diet and its positive environmental impact, while supporting demand for Arizona-raised beef. It operates under a state-appointed board and is funded primarily through the Beef Checkoff Program.

named programs · 4 · from sources

what they call their work

Beef Up the Classroom Grant
Grant program that reimburses teachers up to $125 for beef purchases used in classroom lessons, supporting beef education in schools
Classroom Education Resources
Provides educational materials, ranch visits, and presentations to high school classrooms about cattle and beef production
Masters of Beef Advocacy Contest
FFA Career Development Event that educates students about beef production and advocacy, requiring participants to create and deliver presentations on beef topics to peers and community members
Route 66 Beef Trail
Interactive digital passport program celebrating Route 66's centennial by promoting beef-centric restaurants and cultural attractions across eight states, encouraging tourism and beef consumption
activities · 11

what they do

direct service · 8
  • Classroom and teacher outreach on beef education Beef Industry Education & Outreach
    Provides presentations to high school classrooms, supplies educational materials for teachers, and offers the Beef Up the Classroom Grant Program, which reimburses educators up to $125 for beef purchases used in lesson plans.
  • Classroom and teacher outreach program Beef Industry Education & Outreach
    Provides educational presentations to high school classrooms, organizes ranch visits for students, offers teaching materials on cattle and beef, and runs the Beef Up the Classroom Grant Program, which reimburses teachers up to $125 for beef purchases used in lesson plans.
  • FFA Masters of Beef Advocacy sponsorship Youth Beef Advocacy Competitions
    Sponsors prizes for the Arizona FFA Masters of Beef Advocacy Contest to support youth engagement in beef promotion and education.
  • Operating the Route 66 Beef Trail Program Route 66 Beef Trail Digital Passport Program
    Organizes and promotes the "Route 66 Beef Trail," a culinary road trip and digital passport program across eight states. This program encourages tourism to local communities, highlights beef heritage, and offers participants points, prizes, and grand prize travel packages for checking in at designated restaurants and attractions.
  • Promoting Beef and Cattle Industry Education Beef Industry Education & Outreach
    Provides educational presentations to high school classrooms, organizes ranch visits, offers materials for teachers, and sponsors contests to educate students about cattle and beef. The organization also offers a grant program to reimburse teachers for beef purchases used in classroom lesson plans.
  • Route 66 Beef Trail program Route 66 Beef Trail Digital Passport Program
    Operates the Route 66 Beef Trail, a culinary tourism initiative in partnership with Bandwango, featuring a free interactive digital passport that encourages travelers to visit steakhouses, barbecue restaurants, and cultural attractions across all eight Route 66 states; participants earn points by checking in at designated locations and can redeem them for prizes.
  • Route 66 Beef Trail tourism and promotion program Route 66 Beef Trail Digital Passport Program
    Operates the Route 66 Beef Trail Pass, a free digital passport that encourages travelers to visit steakhouses, barbecue restaurants, and cultural attractions across all eight Route 66 states; participants earn points by checking in at designated locations and can redeem them for prizes, including collectible merchandise and grand prize travel packages.
  • Sponsorship of youth agricultural advocacy programs Youth Beef Advocacy Competitions
    Supports youth engagement in beef advocacy through sponsorships such as prizes for the Arizona FFA Masters of Beef Advocacy Contest.
research · 3
  • Beef production and nutrition education video Beef Industry Education & Outreach
    Produced a short educational video explaining how cattle are raised in Arizona, the nutritional benefits of beef, and the lifecycle of beef from rangelands to plate.
  • Producing Educational Content Beef Industry Education & Outreach
    Creates video content to inform the public about how cattle are raised in Arizona, the nutritional benefits of beef, and the beef lifecycle.
  • Production of educational beef and ranching content Beef Industry Education & Outreach
    Creates informational materials such as short videos explaining how cattle are raised in Arizona, the nutritional benefits of beef, and the lifecycle of beef from rangelands to plate.
strategies · 9

how they think

Theories of action extracted from this org's own source material. Click any approach shared with other orgs to see the full field.

  • Advocate for environmental stewardship and sustainable beef production sustainability_advocacy unique to this org
    Highlights the sustainability practices of Arizona beef producers, including responsible land use and conservation, to promote beef as environmentally beneficial and support long-term viability of ranching.
  • Advocate for environmental stewardship and sustainable beef production sustainability_advocacy unique to this org
    Highlights the sustainability practices of Arizona cattle ranchers, promoting grazing on marginal lands unsuitable for crops and emphasizing conservation, ecosystem benefits, and the environmental responsibility of ranchers to support long-term viability of beef production.
  • Develop markets and partnerships across the beef value chain market_development unique to this org
    Builds and sustains state, national, and international markets for Arizona beef through self-financed programs and strategic collaboration with retail, foodservice, and supply chain partners to increase demand and market access.
  • Developing and Maintaining Markets for Beef Products market_development_and_partnership unique to this org
    The organization works with various entities in the retail and foodservice sectors to develop and maintain state, national, and foreign markets for beef and beef products, aiming to increase demand and support Arizona beef producers.
  • Educating Consumers and Stakeholders through Storytelling and Resources public_education_and_storytelling unique to this org
    The organization educates consumers and stakeholders about beef production, preparation, and the ranching lifestyle through sharing stories from Arizona beef farmers, providing recipes and cooking tips, and offering resources for incorporating beef into educational settings.
  • Promote beef through consumer and stakeholder education consumer_education unique to this org
    Provides educational resources to consumers, students, and stakeholders about beef’s nutritional benefits, preparation methods, and the practices of Arizona cattle ranchers to build trust and increase demand.
  • Promote beef through consumer and stakeholder education consumer_education unique to this org
    Provides educational resources to consumers, classrooms, and the public about beef’s nutritional value, preparation, and role in a healthy diet, while reinforcing trust in Arizona beef through accessible information and curriculum integration.
  • Promoting Beef as a Nutritious and Sustainable Food Source consumer_education_and_advocacy unique to this org
    The organization promotes beef as a nutritious food, highlighting its essential nutrients, and educates consumers about the sustainable practices of beef farmers and ranchers, including environmental stewardship and responsible land use, to enhance demand and ensure a sustainable future for producers.
  • Strengthen market access through partnerships and promotion market_development unique to this org
    Develops and maintains domestic and international markets for Arizona beef by building relationships across the food supply chain and promoting beef demand through coordinated industry efforts.
financials · form 990 · fy2021

the money

revenue
Total revenue$192K
Contributions & grants$00%
Program service revenue$192K100%
Investment income$250%
Other revenue$0
expenses
Total expenses$346K
Program expenses—
Admin / overhead—
Fundraising—
Salaries & benefits$199K
Grants paid out$2K
Largest expense lineCompensation
balance sheet
Total assets$213K
Cash$167K
Investments$0
Liabilities$11K
Net assets$201K
Liquid reserves5.8 mo
3 years on record · 2019–2021 · YoY revenue -9.8%
leadership · form 990 part vii · fy2021

who runs it

paid leadership · 1
NameTitleHours/wkCompensation
BAS AJA EXECUTIVE VICE PRESIDENT 36 $135K
board members · 17
  • BASS AJA — DIRECTOR
  • CRISTOBAL BARCELO — DIRECTOR
  • DAVE STEVENSON — DIRECTOR
  • DR JERRY BIWER — DIRECTOR
  • EARL PETZNICK JR — DIRECTOR
  • JIM LOUGHEAD — DIRECTOR
  • JOB LUQUE — 2ND VICE PRESIDENT
  • JOE SMITH — DIRECTOR
  • JOHN HOFFERTH — DIRECTOR
  • LES HEIDEN — DIRECTOR
  • MARY JO RIDEOUT — PRESIDENT
  • NORMAN J HINZ — DIRECTOR
  • OWEN KELLY — DIRECTOR
  • PAUL HEIDEN — DIRECTOR
  • RICHIE KENNEDY — DIRECTOR
  • TIM COOLEY — 1ST VICE PRESIDENT
  • WILLIAM L SAWYER — IMMEDIATE PAST PRESIDENT
relationships · 18

who they work with

  • Arizona Beef Council Partner — Offers the Beef Up the Classroom Grant Program.
  • Arizona Beef Council Partner — Partnered to sponsor prizes for the Arizona FFA Masters of Beef Advocacy Contest.
  • Arizona Cattle Growers’ Association Partner — Partnered to sponsor prizes for the Arizona FFA Masters of Beef Advocacy Contest.
  • Arizona Farm and Ranch Group Partner — Partnered to sponsor prizes for the Arizona FFA Masters of Beef Advocacy Contest.
  • Arizona Foundation for Ag Literacy (AFAL) Partner — Collaborates to produce a video about beef in Arizona.
  • Arizona Foundation for Agricultural Literacy (AFAL) Partner — Collaborated to produce a video about how cattle are raised in Arizona and the nutritional benefits of beef.
  • Bandwango Partner — Partners with Bandwango to facilitate the "Route 66 Beef Trail" culinary road trip and its associated rewards program.
  • Beef Lovin’ Texans Partner — Allowed Arizona Cattle Feeders' Association to share their tamale content.
  • Brown Mug Cafe Partner — Participating restaurant in the Route 66 Beef Trail.
  • Cattlemen's Beef Board Network — ARIZONA CATTLE FEEDERS' ASSOCIATION has a representative serving as a member on the Cattlemen's Beef Board
  • Federation of State Beef Councils Network — ARIZONA CATTLE FEEDERS' ASSOCIATION is represented through its involvement with the Federation of State Beef Councils
  • Highway Hot Dog Partner — Participating restaurant in the Route 66 Beef Trail.
  • Kingman Chophouse Partner — Participating restaurant in the Route 66 Beef Trail.
  • Relic Road Brewing Company Partner — Participating restaurant in the Route 66 Beef Trail.
  • Rod's Steakhouse Partner — Participating restaurant in the Route 66 Beef Trail.
  • State of Arizona Government — Created the organization and conducts scheduled sunset reviews for its extension.
  • Sweet Life Partner — Allowed Arizona Cattle Feeders' Association to share their tamale content, specifically from Vianney Rodriguez.
  • Washington State University Partner — Cited a 2007 study by the university on environmental sustainability in beef production.