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KITA KIDS CORPORATION

SCOTTSDALE, AZ · EIN 860990316 · Form 990EZ · FY2020 · NTEE O99 · Youth Development · Micro (<$100K) · www.kitakids.com
revenue
expenses
net assets
$3K
employees
mission · from form 990

AN ORGINIZATION THAT NORMALLY RECEIVES MORE THAN 33-1/3 OF ITS SUPPORT FROM FROM RECIEPTS FROM CHARITABLE FUNCTIONS.

profile · synthesized from sources

KITA Kids Corporation is a nonprofit organization that aims to teach life skills to children through character education. They develop and distribute educational products, including books, activity books, posters, and apparel, all centered around the "Three KITA Rules" to encourage positive thinking and respect for differences. The organization relies on contributions from individuals and corporations to support its mission.

named programs · 5 · from sources

what they call their work

KITA Koloring and Activity Book
An activity book that explains the KITA Concept, introduces KITA characters, and provides coloring and activity pages.
KITA Poster
An 18" x 24" poster featuring KITA characters and concepts.
KITA T-shirts
T-shirts featuring KITA branding to encourage kids to learn and use the Three KITA Rules.
KITA and Dandi: You Choose What You Think . . . Think Positively!
A hardcover book where KITA and his companions learn about the power of positive thinking from a flower named Dandi.
KITA and the Sames: Understand and Respect Others' Differences!
A hardcover book that teaches children about understanding and respecting differences through the story of KITA's travels to the Planet of Same.
activities · 5 groups

what they do

  • Children's Educational Activity Kits and Materials 4 activities
    • Development of Educational Merchandise
      Offers and develops educational merchandise such as T-shirts, posters, stickers, books, coloring books, and plush toys to encourage children to learn and use the KITA Concept. This also includes the distribution of KITA posters, books, and monthly activity pages to organizations.
    • Development of KITA Television Series
      Is developing a television series called "KITA Klub" that will combine animation and live action, with enough stories for 26 half-hour shows, to further disseminate the KITA Concept.
    • Development of KITA Television Series
      Is developing a television series called "KITA Klub" that will combine animation and live action, with enough stories for 26 half-hour shows, to deliver the KITA Concept to children.
    • Distribution and Sale of Educational Merchandise
      Offers and distributes educational merchandise such as T-shirts, posters, stickers, books, coloring books, and plush toys to encourage children to learn and use the KITA Concept. This also includes monthly KITA activity pages to organizations.
  • Character Education Through Kindness & Values-Based Programming 2 activities
    • Character Education Delivery
      Delivers character education, based on the KITA Concept and its "Three KITA Rules," to children through school assemblies, workshops, and speeches. This program has reached over 35,000 children in the Phoenix metropolitan area and parts of California, including large events like the Phoenix Open Dream Day and a Play Day Event with Nickelodeon and Boys and Girls Clubs.
    • Character Education Delivery
      Delivers character education, known as the KITA Concept, to children through school assemblies, workshops, and speeches. This program has reached over 35,000 children in the Phoenix metropolitan area and parts of California, including specific events like the Phoenix Open Dream Day and a Play Day Event with Nickelodeon and Boys and Girls Clubs.
  • Religious-Themed Book and Cookbook Publishing 2 activities
    • Publication of Educational Books
      Publishes a series of books called "The KITA Kollection" to help children recognize their self-worth and learn the "Three KITA Rules." Titles include "KITA and the Sames: Understand and Respect Others' Differences!" (43 pages) and "KITA and Dandi: You Choose What You Think . . . Think Positively!" (30 pages), along with "The KITA Koloring and Activity Book."
    • Publication of KITA Kollection Books
      Publishes a series of books called "The KITA Kollection" to help children recognize their self-worth and learn the KITA Concept. Currently available titles include "KITA and the Sames: Understand and Respect Others' Differences!" and "KITA and Dandi: You Choose What You Think . . . Think Positively!", along with "The KITA Koloring and Activity Book."
  • Memorial and Honorific Community Projects 2 activities
    • Tolerance Advocacy
      Delivered a closing speech on tolerance, titled "Love is stronger than hate," at the Memorial Service at Phoenix Civic Plaza for Balbir Sing Sodi in September 2001.
    • Tolerance Advocacy
      Delivered a closing speech on tolerance, titled "Love is stronger than hate," at the Memorial Service at Phoenix Civic Plaza for Balbir Sing Sodi in September 2001.
  • Uncategorized 2 activities
    • Capacity Building for KITA Concept Implementation
      Trains coaches, staff, and teachers to deliver the KITA Concept to children in schools and youth organizations. This includes providing enrichment sessions and developing curriculum for organizations.
    • KITA Concept Training and Curriculum Development
      Provides training for coaches, staff, and teachers to deliver the KITA Concept to children in schools and youth organizations. This includes enrichment sessions and curriculum development for corporations and children's organizations.
financials · form 990EZ · fy2020
revenue
Total revenue
Contributions & grants
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Investment income
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expenses
Total expenses
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balance sheet
Total assets$3K
Cash
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Net assets$3K
1 years on record · 2020–2020
relationships · 18

who they work with

  • Arizona Diamondbacks Partner — Delivered programs at the Arizona Diamondbacks Community Corner.
  • Boys & Girls Club Partner — Laurelle Adrian was a volunteer coach for youth sports at Boys & Girls Club.
  • Boys and Girls Clubs of America Partner — Delivers programs at Boys and Girls Clubs in Phoenix and Scottsdale, and collaborated on a Play Day Event.
  • Central Arizona Shelter Services Partner — Delivered programs for their Vista Colinas after-school program.
  • ChildHelp USA Partner — Regularly visits ChildHelp USA locations in Wickenburg and Beaumont, CA to deliver programs.
  • ChildHelp USA Partner — Serves abused kids; involvement includes founders and therapists supporting KITA
  • Glendale Police Department Partner — Delivered programs at their Summer Camp.
  • Home Depot Partner — Laurelle Adrian has spoken for Home Depot employees.
  • KITA Korp, Inc. Partner — Collaborates to deliver the KITA Concept through books, television, and merchandise.
  • Kroger's (Fry's Food and Drug Store) Partner — Laurelle Adrian is currently working with Kroger's (Fry's Food and Drug Store) managers in Arizona.
  • Laurelle Adrian Partner — Creator of KITA and provider of inspirational speeches and life coaching for children, parents, teachers, and corporations.
  • Little League Baseball Partner — Laurelle Adrian was a volunteer coach for youth sports at Little League Baseball.
  • Nickelodeon Partner — Collaborated on a Play Day Event for 6,000 children.
  • Ottawa University Partner — Delivered programs at Ottawa University.
  • Ottawa University Partner — Laurelle Adrian has spoken for Ottawa University for continuing education for teachers.
  • Phoenix Children's Hospital Partner — Delivered programs at Phoenix Children's Hospital.
  • Phoenix Suns Charities Partner — Charitable arm of the Phoenix Suns involved in supporting KITA's mission
  • YMCA Partner — Laurelle Adrian was a volunteer coach for youth sports at YMCA.