activities · 5
what they do
direct service · 3
- Support for Tourism Industry Workforce Economic Impact Research and Sector DevelopmentSupports nearly 25,000 individuals and their families through employment in the tourism industry within Pima County.
- Tourism Promotion and Attraction Destination Marketing and Visitor AttractionAttracts leisure visitors, group meetings, sports events, travel media, group tours, and film, commercial, and photo shoot productions to the metropolitan Tucson region.
- Tourism Promotion and Attraction Destination Marketing and Visitor AttractionAttracts various types of visitors, including leisure travelers, groups for meetings and sports events, travel media, and film/commercial productions, to the metropolitan Tucson region.
advocacy · 2
- Advocacy for LGBTQ+ Equality Local Government Advocacy for Transgender RightsWorks with local government to maintain Tucson's 100% score on the Human Rights Campaign's Municipal Equality Index (MEI).
- Advocacy for Municipal Equality Local Government Advocacy for Transgender RightsWorks with local government to help Tucson maintain its 100% score on the Human Rights Campaign's Municipal Equality Index (MEI).
strategies · 5
how they think
Theories of action extracted from this org's own source material. Click any to see the full field of orgs running the same approach.
- Destination marketing to drive economic impact destination marketingBy serving as the official destination marketing organization for Tucson and Pima County, the organization promotes tourism to generate direct spending and tax revenue, which in turn supports public services and infrastructure.
- Drive economic growth through tourism-based destination marketing destination marketingBy serving as the official destination marketing organization, the entity promotes Tucson and Pima County to increase overnight travel, generating direct spending and tax revenue that supports public services and infrastructure.
- Inclusive and accessible visitor promotion inclusion_and_diversity_in_marketingThe organization integrates inclusion, diversity, and accessibility into its marketing and partnerships to ensure representation of community diversity and to promote accessible experiences for all visitors.
- Inclusive and accessible visitor promotion inclusion_and_diversity_in_marketingThe organization integrates inclusion, diversity, and accessibility into its marketing and promotion efforts by representing diverse communities and enhancing access to attractions and experiences for all visitors.
- Promote inclusive and accessible visitor experiences inclusion_and_diversity_in_marketingThe organization integrates inclusion, diversity, and accessibility into its marketing and partnerships to ensure representation of community diversity and to expand access to attractions for visitors of all backgrounds and abilities.
named programs · 8
what they call their work
Accessibility Resources
Provides information to assist visitors with disabilities in enjoying Tucson and Southern Arizona's natural beauty and history.
Accommodations Guide
Provides information and listings for various types of lodging in Tucson, including resorts, hotels, spas, guest ranches, B&Bs, RV parks, campgrounds, and vacation rentals.
Enewsletter Signup
Allows visitors to subscribe to updates on new attractions, things to do, and upcoming events in Tucson.
LGBTQ+ Resources
Offers information and resources for LGBTQ+ individuals visiting or considering relocating to Tucson.
Newcomers & Relocation
Provides information for individuals considering moving to Tucson, highlighting the city's quality of life.
Plan Your Visit
Offers resources for trip planning, including FAQs, maps, guides, trip ideas, itineraries, transportation information, deals, and information on exploring Southern Arizona.
Sustainable Travel Initiative
Promotes sustainable tourism practices to minimize environmental impact, conserve natural resources, and support cultural traditions and community well-being in Tucson.
Visit Tucson Blog
Publishes articles and guides on local food, culture, events, nightlife, outdoor activities, and attractions in Tucson and Southern Arizona to inspire travel.
relationships · 3
who they work with
- Human Rights Campaign Partner — Works with local government to maintain Tucson's score on the Human Rights Campaign's Municipal Equality Index (MEI).
- Pascua Yaqui Tribe Partner — Partners with the Pascua Yaqui Tribe.
- Tohono O’odham Nation Partner — Partners with the Tohono O'odham Nation.